Rosso Dino
Rosso Dino is a Ferrari red paint color in the Rosso family: hex #E72627, RGB 231, 38, 39, closest Pantone PMS 1788 C, factory paint code 20-R-350 (Salchi 599-5-350). It appears in Ferrari's current configurator (historical ferrari colors). Ferrari presented it as the launch color of the 296 Speciale A and Ferrari Luce.
| Family | Rosso — Ferrari red colors |
|---|---|
| Hex | #E72627 |
| RGB | 231, 38, 39 |
| CIE L*a*b* | 50.1, 70, 49.2 |
| Closest Pantone | PMS 1788 C (#EF2B2D, ΔE 2.1) |
| Alt. published hex | #FC652E · RAL 2008 [Exotic Car Colors] |
| Paint code | 20-R-350 (Salchi 599-5-350); FER301; 301 (PPG) |
| Ferrari configurator | Offered in Ferrari's current configurator as ROSSO DINO / ROSSO DINO WB — Historical Ferrari Colors, Special launch color. [ferrari.com] |
| Launch color of | 296 Speciale A · Ferrari Luce (configurator "Special launch colors") |
| Finish | Gloss · Solid |
| Value | Verified color chip |
Sources: Ferrari Colors blog · carpaints.co · codes: 308, FWD





About Rosso Dino
Rosso Dino is a historic Ferrari paint color which despite its name is actually more orange than red. It was first used in the 60s on cars like the 250 GTO. It wasn't offered for quite some time before being specifically requested by an owner who wanted to order his Enzo in the color in 2002. Nowadays it's savailable from the historic pallette. The color was named after Enzo Ferrari’s first son Alfredo ‘Dino’, who sadly passed at the age of 24.